Distribute customer information to various systems and customer touch points across enterprise. Because competitive advantage based on an innovative new product or service is often very short lived, companies are realizing that their only enduring competitive strength may be their relationships with their customers.
Customer Relationship Management CRM Customer Relationship Management Software Customer relationship management systems typically provide software and online tools for sales, customer service, and marketing. How did using Enkata improve operational performance and decision making?
An integrated BI tools business case emphasizing savings in IT staff training costs is of relatively high impact and likely requires significant IT buy in and low line of business buy in.
Map business processes to software processes. The company produces perishable products that must get to the marketplace in a timely manner at the cheapest cost. Reduce inventory levels.
The new technology provides a way for organizations to uncover sales leads and identify customer support issues. There are probably many more than you can easily think of.
The better the information is, the better the decisions.